Reverse Innovation
Chris Trimble, a friend of mine from Tuck Business School and Professor Vijay Govindarajan have co-written a book titled Reverse Innovation: Create Far From Home, Win Everywhere.
Chris explains that, “For decades, global corporations have followed a predictable approach to innovation. They have developed new products and services for home markets, and then exported them.
That has worked well enough historically, but the dynamics of global business are changing. The bulk of economic growth is in the developing world, and the needs and ..read more
Tags: economic growth, emerging economies, Exports, innovation global business, reverse innovation, Tuck Business School
Did you know that May is World Trade Month? Export.gov is celebrating!
With more than 95 percent of the world’s consumers living outside U.S. borders, and a new and growing middle class expanding around the globe, we expect more than one billion new consumers to emerge during the next 15 years. Exporting is becoming more and more important to ensure your business’ success.
Join Secretary Gary Locke in celebrating World Trade Month and take the opportunity to explore the many exciting things going on this month, including the release of a new National ..read more
NH Exports Up!
From the NH Divisionof Economic Development
New Hampshire Export Statistics
New Hampshire exports continue to exceed expectations! According to third quarter statistics, Q3 2008 exports surpassed Q3 2007 exports by 28%! The Granite State is currently ranked as the 15th fastest growing state for exports in the U.S. Exports continue to be a bright spot in New Hampshire’s economy. Our exports have grown every year and climbed to a record all-time high of $3 billion in 2007.
Increase in Exports?
Have you seen a company start to export or increase international business due to the weak US dollar and economy? I’d love to hear the stories….. Please comment.
Customer Speak
As German Chancellor Willy Brandt once said, “If I am selling to you, I speak your language. If I am buying from you, dann müssen Sie in meiner Sprache sprechen.” In other words, then you must speak my language.
(from Source: MarketingProfs.)
Breaking Revenue Numbers in this Economy
Just heard about IVS3D (http://www.ivs3d.com/) - a NH company that is breaking all sorts of sales records because they EXPORT. Because the dollar is weak, the prices internationally are low so the global market place is really interested in buying US products and services.
For all of you that have a product or service that could be exported, now is the time to consider it.
